Derrick Zuber Brand Collateral
Client: Derrick Zuber Music
Reference: Available on Request
Derrick Zuber is a Country and Rock musician from Toronto. His influences are diverse, ranging from country, including artists like Brad Paisley, Keith Urban and Blue Rodeo; to rock and blues, with artists as Eric Clapton, John Fogerty and the Beatles. He has played guitar for such artists as Juno nominee Blaise Pascal, Jason Grills and Marion Drexler.
We created Derrick's Brand Collateral based off of an existing logo. Our goal was to mix the feeling of Country music with a little bit of Classic Rock and Blues. We took inspiration from the black and white images provided by Derrick and used them as a staple in our collateral material.The black and white images allowed my content to stand out against the monotone background while still allowing for the overall design to be clean and classic. We also created on brand banners and placemaking pieces both for his studio and for his live performances.
Completed: July 2018
Completed: April 2018