Peterborough Nordic Club Website Refresh

Peterborough Nordic Club

Helping the Peterborough Nordic Club welcome more visitors to the trails.

A local favourite for cross-country skiing and snowshoeing, the Peterborough Nordic Club wanted a simple, easy-to-manage website that would serve both new visitors and long-time members. Their goal was to improve access to trail information, promote passes and rentals, and showcase the welcoming, community-driven atmosphere that defines their club.

What We Did

We partnered with the Peterborough Nordic Club to redesign and update their website using the Squarespace 7.1 platform. We worked directly with one board member to craft a user-friendly, single-page site that would serve multiple audiences: first-time visitors to Peterborough, school or tour group leaders, and trail users needing quick access on the go. The site features trail maps, rental info, pass-purchase details, trail-condition updates via Instagram, club information, and a contact form — all in one efficient site layout.

Screenshot of a website promoting skiing at Peterborough Nordic Club, showing a snowy trail, a map of the trails, and sections about the club's offerings, events, and contact information.

Our Impact

  1. The club now has an easy-to-navigate, mobile-friendly website that makes information accessible on any device.

  2. Visitors can quickly find trail updates, passes, and club details, improving the overall user experience.

  3. The single-page layout simplifies access for first-time skiers, returning members, and tour organizers alike.

  4. The new design reflects the club’s friendly, community-focused spirit, helping them better connect with their audience.